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Strategic goals will provide SMEET with its strategic direction for at least the next three to five years. The strategic goals that SMEET is to achieve are:


  • Leader: To become a market leader in the manufacturing of building materials with the ability to efficiently & effectively serve the market in the region.
  • Technology: To adopt advanced technology in the manufacturing of products.
  • Innovation: To offer an integrated product mix, and innovative building solutions for the construction industry
  • Competitive: To achieve a competitive advantage in terms of product quality, price & customer service in the region.
  • Environment: To develop and maintain environmentally friendly operations as a responsibility to the community.
  • Shareholders: To efficiently utilize the resources of the company to maximize shareholders’ value
Strategic Map
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